FOOD IS THE NEW PREMIUM EXPERIENCE.

Food is my brand

We are connected through food. Family gatherings, showing comfort, sharing joy. Male or female, married or single, kids or not - my audience uses food as a tool for connection and experiencing the world. It’s a recurring experience that can bring simple nourishment or can elevate our senses, and ideally both, placing added value on simple pleasures.

‘Finer Things’ is my brand

Functional luxury is my sweet spot. Premium elements - a little ‘je ne sais quoi.’ A lifestyle that folds in high quality materials or processes that transform the every day function into something more meaningful. Targeting an audience that can afford to invest in the artistry of ‘things done well.’

As Millenials and Gen Z curate their pantries with unique sundries and seek out global ingredients to replicate dishes from a favorite vacation memory, my content aims to introduce the brands and products with functional grandeur. More indulgent than standard grocery store items; but with a quality that encourages regular use.

Food-Focused Lifestyle Content

Eye-catching food & fashion, romanticizing everyday life, making normal errands an ‘event to be seen,’ and using food as a status symbol is the cultural appeal. Daily indulgence: Wear the nice jewelry - Spray the good perfume - Use the good olive oil - caviar on the weekends.

On my feed, you’ll find curated hands-and-pans recipe videos, aesthetic vlogs, unapologetic unboxings, and product pitches alongside practical kitchen and lifestyle advice.

Away from the camera

Our dog, Navy, runs the household and we’re at her beck and call. I'm still an active commercial model and hand model, and UGC creator. I manage a non-profit for kids with cancer that I founded in 2000, focusing on quality of life for patients and their families. Featured on the Oprah Winfrey Show and in People Magazine, For a Day Foundation has evolved multiple times to carry programming growth, geographic footprint expansion, and surviving Covid. Originally from Mississippi, I now live in NYC and regularly travel (mostly to Europe) with my French husband, Francois, an advertising ECD (art) who’s probably watching a ‘futball’ game at any given time.

Instagram stats

Sept 1 - 30

2.23%

engagement rate

(per InfluencerPricing.com)

Tiktok stats

Sept 1 - 30

8.18%

engagement rate

(per InfluencerPricing.com)

YouTube stats

Aug 1-30

0.23%

engagement rate

(per InfluencerPricing.com)